src: i.ytimg.com
Unica is a brand within IBM's software group comprising multiple enterprise marketing management products.
When purchased by IBM, Unica was managed by Yuchun Lee and had around 500 employees.
Video Unica Corporation
History
Unica was founded in 1992 by Yuchun Lee, Ruby Kennedy and David Cheung. The company is headquartered in Waltham, Massachusetts, with additional offices in the US, Australia, France, Germany, India, Netherlands, Singapore, Spain, and the UK. They primarily serve the financial services, insurance and healthcare, business-to-business services, retail, automotive, technology, telecommunications, travel and hospitality, media and publishing, energy, and pharmaceuticals markets .
Maps Unica Corporation
References
src: www.bhphotovideo.com
External links
- Home page of Unica Suite Products
- Home page of IBM Enterprise Marketing Management
Source of the article : Wikipedia
0 Comments